My Favorite Guerrilla Marketing Example, Ever [video]

This is hands-down my favorite guerrilla marketing example…ever. I don’t drink Heineken and never will. But I will always remember this example and it’s still just absolutely fantastic, in my opinion. Do yourself a favor and watch the case study of this clever campaign:

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2 thoughts on “My Favorite Guerrilla Marketing Example, Ever [video]

    • It’s so fantastic – there’s a lot of great work that takes place in Europe that, unfortunately, rarely comes to light here in the US

      I think what I love most about it is essentially just a magnificent prank :)

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